INSIGHTS

Informed by context. Driven by outcomes

At Söderhub, we blend the analytical rigor of management consulting with the pragmatism of serial entrepreneurs.  We connect the dots between global strategy and local execution, helping you navigate what’s next and what it means for you. From founder stories and investor moves to policy shifts and industry outlooks, our blog provides a glimpse at what we do.

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Magdy Shehata Magdy Shehata

AI as a Co-Founder

The Next Unicorn May Emerge from a Small Apartment in Aswan

For decades, building a tech company followed a well-worn path: raise capital, hire engineers, build the product, and scale.

The success of startups was measured by their ability to access venture capital, attract exceptional tech talent, and build networks. This was particularly evident in markets where funding was scarce and experienced developers were rare.

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